My neighbor and I drove up to see the spectacle on Sunday. I spoke with several vendor friends that were set up and they were very unhappy with the attendance.
I live a little over an hour away from the location. Not once was it advertised in any of the local media or on any signage. I believe the organizers were banking on SCI's name as the primary sponsor to draw in the "30,000" that were supposed to attend.
The overhead for the event must have been enormous as well. I also have some heartburn about being mugged for $5 to park on top of a $29 admission fee. There was no mention of the parking costs on the website. If I fork out $30 to walk through the gate, I shouldn't have to pay again to park in a hayfield 3oo yards away.