I had a cousin who sold farm real estate. He explained to me that 90% of his sales were to 3-5% of his customers but the other 92-95% were all profit to him. His point was that he give the little fellow a little time because he knew a few would pan out but he knew who bought almost all of his land. Either a man can get a million dollars or he can't he would say. Same with guns, either a man has the money, interest and desire to buy or he does not.