I think tradition is about the most important thing in high end shotguns, no matter how unimportant some think it is. I'm sure laser engraving is on a level with cast receivers, one is as good as the other when compared with the traditional hand engraving and forged receivers. However, someone paying the big buck is thinking beyond "It fires every time I pull the trigger." Sorry for the sarcasm, but I wouldn't pick up a Ruger shotgun on the side of the road, whether it works or not. Were talking $20,000 Galazan Foxes here, not Rugers.