I was strictly referring to hunting or field guns in the original post - I'm well aware than 12 gauge target guns sell well. But from talking to a few folks in the business - the market for new SxS or O/U guns in field configuration over $10.000 or so is very poor. I understand and agree to some extent with many of the reasons given but it still surprises me. I guess by the time in life most folks are able to afford contemplating the purchase of a gun like this they prefer small gauges - but I'd still take the 12.