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Continuation Advert Analysis 1861 - April 1861 - New Date for "E.M Reilly & Co., Gun Manufacturers" and Definitive Reilly Label

--------------1861--------------------------------------------------------

Early 1861 - "E.M. Reilly & Co., Gun Makers" continues in use. Newspaper ads sometimes do not identify "Gun Makers," "Gun Manufacturer" etc.
. . . . .04 March 1861, The Sporting Magazine
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. . . . .30 Mar 1861, Volunteer Services Gazette (Note Reilly publicly stating he made the champion target gun)
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April 1861: "E.M. Reilly & Co., Gun Manufacturers" (plural) - 1st use in newspaper ads; It begins appearing in Guide Books and other large format ads.

. . . . .14 Apr 1861, Bell’s Life. **Note: "Gentlemen can superintend the progress of their orders."
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. . . . .May 1861, Popular Overland Guide
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April 1861: Conclusion is that the definitive 1860's Reilly label appeared about April 1861.
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Finish pedantic analysis: But since I said in the introduction that I could footnote each paragraph, indeed each sentence of the New History, I'd better be able to back it up. And in trying to date extant guns, a month is important.

Last edited by Argo44; 03/31/22 04:11 PM.
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